Don't know about art but you know what you like? Whether you are a master of the brush or a finger painting fool, just say no way to gray and join with de Blob and his pals as they launch a color revolution. A mischievous and unlikely hero, only de Blob can flip, bounce and smash his way past the all-powerful I.N.K.T. Corporation to ignite a revolution and save Chroma City from a future without color.

Battle against massive tank battalions, speedy I.N.K.T. racers and elite Inky soldiers on your quest to free the citizens of Chroma City. Avoid hot plates, electric shocks and inky turrets to create your own path to the impenetrable I.N.K.T. Fortress. Just remember that the struggle to reclaim Chroma City is to be fought on your terms. Remix the city in your own image using custom paints, patterns and soundtracks. Super-size your blob to attack larger and stronger enemies. Join the Color Revolutionaries to refine your skills while making a mess. The race to rescue Chroma City has just begun, and only de Blob can save the world from a black-and-white future.

de Blob is a 3D platformer where players maneuver their hero, de Blob. Equal parts amorphous blob of paint, struggling artist, revolutionary and juvenile delinquent, de Blob's goal is to replace the drab, lifeless gray coloring that the I.N.K.T. Corporation has imposed on Chroma City and its inhabitants, the Raydians, with a range of vibrant life-giving colors, all the while avoiding and battling the gray-clad forces of the Inkies.

Players must acquire paint and hurl de Blob at the buildings, walls, statues, roads and skies above Chroma City. As de Blob bounces around, adding color wherever he lands, his supply of paint is depleted and he begins to dry out. As this happens players must collect more paint and rehydrate in pools and in front of hydrants scattered across the city. As the game starts access is limited to the colors red, blue and yellow, but these can be blended to create a number of other colors. Being able to create and apply these colors becomes important as Chroma City and its inhabitants come to life, and de Blob makes contact with a range of other characters known as the 'Color Revolutionaries' and receives an increasing amount of missions that charge him with splattering color all over town. Success at these mission gains the player point which drives the game forward, eventually leading to a direct assault on Comrade Black's I.N.K.T. fortress guarded by elite Inky soldiers and massive ink turrets.